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Marketing

The Shop offers data-driven platforms that help dealers attract more shoppers, improve lead quality, and convert more opportunities across sales and service.

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9 products

FordDirect-_0004_Payments---1_b84f96e0-99e6-4263-9e84-ab698a9aeb04
Lead Generation
Trade_Pending

Payments helps dealerships capture more leads early in the buying journey with a fast, mobile-friendly payment experience that gives shoppers personalized affordability insights while keeping them on the dealer’s website.

FordDirect-_0010_AutoBio-2_9d09c51c-79db-4aa4-80d9-e65d2ebbf1fd
Lead Engagement & Generation
Trade_Pending

Merchandising helps dealerships build value and create urgency by combining AutoBio’s vehicle research experience with Badges’ automated highlights, giving shoppers the details they need while increasing engagement across inventory pages.

FordDirect-_0015_Trade-1_efa0fbc9-ca3e-4d7b-8836-3f420c1ff616
Vehicle Acquisition
Trade_Pending

Speed to convert and ease-of-use are some of the reasons why TradePending converts at industry-leading rates. Close at a higher rate because of real-timemarket data and realistic expectations on payment. Adapt our products to fit your strategy & stand out with solutions that fit your processes.

FE_FordDirectTHESHOPThumbnailImage
Energy Solutions
FutureEnergy

Future Energy helps dealers plan, install, and manage their energy operations, with one partner, one platform. EV charging, lighting, solar, and battery storage, powered by a white-glove experience and driven by our proprietary CME platform to save money, generate revenue, and deliver peace of mind.

Ford_Accelerator_Mockup_blue_1
Marketing
FOM_Logo

Accelerator builds on Edge to bring in more of the right traffic, increase appointments, accelerate service revenue, and expand visibility across search. With SEO-driven service pages, targeted paid search, and real-time insights, it turns demand into measurable results.

Ford_Edge_Mockup_blue_2
Marketing
FOM_Logo

Edge is our core solution built to generate more appointments, increase RO value, and clearly show what drives revenue while giving you the foundation to scale your service marketing. With service offers, conversion tools, and real-time insights, Edge turns traffic into measurable results.

Download the Ford EDGE Product Guide.

MicrophoneRecordingStudio_42189a98-2527-4266-b9eb-812a258fbaec
Music & Messaging
soundfox_291e2401-071d-4644-a5f0-491d5a4e2227

SoundFox’s in-store audio marketing enhances the guest experience and supports positive buying behavior. Custom curated music and branded audio messages play overhead in showrooms, service lounges, and on-hold calls to highlight your dealership’s services and offerings—without being deal-driven or sales-focused. We provide continuity to outside marketing efforts and become The Beat of Your Brand.

visualsignage
Digital Signage
soundfox_291e2401-071d-4644-a5f0-491d5a4e2227

Sensory360’s visual products transform in-store screens into dynamic marketing and engagement tools. From digital signage and video walls to lounge TV and interactive touch screens, our platform delivers brand-safe, OEM-aligned content designed to inform, entertain, and influence guests during key dwell-time moments. All visuals are centrally managed, easily updated, and purpose-built to enhance the in-store experience while reinforcing consistent brand messaging across locations.

FixedOps_Velocity_banner-04
Marketing
frogdata-main

FixedOps Velocity is a Hyper-Local Marketing program helping dealers compete with independent repair shops and win back out-of-warranty customers. We increase your market share of profitable customer pay (CP) business by targeting local in-market customers through social media, geofenced AdWords and a
dedicated service marketing website.