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Case Study

Scaling operations Without Dedicated F&I

Vision Ford Lincoln sells roughly 90% of its vehicles to customers who never walk in — across 12+ states, with no finance manager in the room. SelectFI is how the math (and compliance) holds up.

DEALERSHIP
Vision Ford Lincoln
Wahpeton, North Dakota
DEALER PRINCIPAL
Ward Cater
34 years in automotive
TERRITORY
12+ states
Minnesota to West Texas
REMOTE SALES
~90%
Sold without a store visit
WITH SELECTFI SINCE
October 2024
$2.72M approved in 2026

THE CHALLENGE

Scaling operations in a rural area

Wahpeton has just 14,000 people, yet Ward Cater runs a successful dealership by thinking beyond his local market. Pickup and delivery and a fully remote sales process across neighboring states are standard.

Running that process consistently and compliantly is a challenge, especially in a rural market. SelectFI fills the gap with an algorithm that thinks like a seasoned F&I manager and a QR-based pre-approval flow that brings in new leads.

"Your typical F&I manager — they aren't making them anymore. We have to fill in those gaps with technology."

Ward Cater — Dealer Principal, Vision Ford Lincoln

"

WHY SELECTFI

  • Real approvals, not a calculator. Live lender offers off a soft pull — terms a customer can act on.
  • Scale without headcount. Every state runs the same process, no finance manager required.
  • Simple enough for anyone. Ward's daughter, who has never worked in the store, generates leads with a QR code.

HOW IT WORKS

selectFI thinks like a lender

  1. Name and phone number. A soft-pull screening starts the deal — 69% are initiated by customers themselves on their own devices.
  2. The network is evaluated live. Customer and vehicle info against your lender network: Instant deals are structured around active promotions, approval criteria and current
    programs...we find financing deals that get approved.
  3. Terms adjust on the spot. The sales manager moves payment or down payment; approval likelihood recalculates instantly.
  4. Submitted from the same screen. Structure issues get flagged first, so the payment never changes at the finish line.

"It neutralizes everything. This makes it Switzerland — the options are transparent, and customers know it's non-biased."

Ward Cater — Dealer Principal, Vision Ford Lincoln

"

The 15-minute deal

A service customer arrived with a troubled Lincoln. Ward presented a Maverick hybrid, pulled the first quote, and secured the financing himself. Conversation to keys: 15 minutes.

2026 RESULTS

$2.72M
Approved loan volume
7 min
Average offer to lender submission
69%
Soft pulls started by customers
661
Average customer FICO

selectFI puts real payments at the beginning of every deal. Through predictive software and a proven sales process, dealers sell more cars, finance more customers, and build trust that lasts from the first conversation to funding.