Trade Platform by TradePending

NewVehicle Acquisition

Speed to convert and ease-of-use are some of the reasons why TradePending converts at industry leading rates. Close at a higher rate because of real-timemarket data and realistic expectations on payment. Adapt our products to fit your strategy & stand out with solutions that fit your processes.

From Trade Range to Single Price

Trade and Offer work together as a seamless buyer-funnel experience that starts by giving shoppers an instant trade-in range and moves them naturally toward a single-price offer. Trade helps dealerships convert more website traffic by delivering real-time, local-market trade values, supply-and-demand insights, and comparable vehicle context in a fast, mobile-friendly process that keeps shoppers on the dealer’s site and builds trust early in the journey.

Once a shopper has their trade range, Offer continues the process by turning that early interest into a more serious buying signal with a configurable single-price offer. Integrated directly with Trade, Offer lets dealerships tailor questions and deductions to match their sourcing strategy while giving shoppers a transparent, easy-to-complete path to a firm offer, all without leaving the website. Together, Trade and Offer help dealers capture more motivated shoppers, create higher-quality leads, and move buyers from curiosity to commitment in one connected experience.
  • Real-Time, Local Market Values that are localized to your dealership, not book values.
  • Hot Leads Report – Delivering repeat website visitors showing high intent.
  • Your leads are yours and never shared with a network of other dealerships.
  • Customizable Questions – Define the questions you want or use ours.
  • Flexible & Customizable – Decide how aggressive your values and deductions are.
  • Automated monthly emails and texts to consumers that track their vehicle’s value over time and promote your service offers

Pricing

Ford Trade+

  • Convert website traffic into leads through lightning-fast trade-in valuations, powered by real-time and local market data.
  • Give consumers valuable market data about their vehicle and get both higher quantity and higher quality leads.
  • Configure the ranges presented to a customer so that our tool better matches your inventory sourcing strategy.
  • Dealers can see each vehicle display page (VDP) that a previous trade-in lead views while browsing your website through the TradePending app. Plus, get additional communications preferences (call/text CTA, report sharing, customer info validation tool).

Ford Trade+ with Offer

  • Get all the features of Trade+ and adds Offer, TradePending’s configurable, single price offer solution.
  • Integrated directly into Trade+, Offer allows you to capture lower funnel shoppers using customizable questions and deductions to optimize the inventory sourcing strategy.

Trusted by Dealers Like You

Transparency

What I appreciate most about TradePending is the transparency of the trade tool and the level of detail provided in the reports. I feel confident the valuation is fair and accurate, and it gives me a solid starting point for negotiating with my customers.

Flexibility

We have been extremely satisfied with TradePending as our trade partner since making a switch from [a competitor] a few years ago. The flexibility to personalize our values and to match our dealership's advertising philosophy set it apart from any other tool we researched. We also see the benefit of being able to merchandise the product virtually anywhere. Maximizing our exposure has created more customer engagements and directly resulted in more profits for our group.

Another Cash Offer Tool

We’ve use TradePending’s trade tool for some time now. A few months ago I made the decision to try another big name company’s Instant Cash Offer tool instead of TradePending. It didn’t take long for the numbers to show me how big of a mistake that was. TradePending is the only right choice honestly. Since adding them back and now adding more of their conversion tools, it’s my favorite thing about our website. Killer conversions.

Real Market Data

I’ve seen and used may different trade tool in my career. TradePending is the first tool that actually uses real market data when conducting vehicle valuations. In this market it's crucial we are as transparent as possible with our clients, as well as giving them the best value possible for their trade. Trade is extremely easy to use, giving our client a quick and easy to read trade valuation in seconds.

Love the Trade Tool

We absolutely love the Trade tool and have been using it as our preferred trade-in website tool since 2016! Every month it's one of our top lead providers across the group and has been essential in helping us acquire more inventory. We've built entire processes and marketing campaigns around the tool and continue to see more and more success.

Dealer Reviews for Trade Platform by TradePending